XR Extreme Reach

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XR Extreme Reach, commonly known as XR, is a global technology leader in advertising operations, founded in 2008 and headquartered in New York City. The company has approximately 1,000 to 1,100 employees and operates across North America, Europe, Asia, and Australia. XR is recognized for managing a significant portion of the world's advertising, including nearly 90% of Super Bowl advertising and serving 80% of the top U.S. advertising spenders.

XR offers a comprehensive platform that centralizes asset management, streamlines production workflows, and ensures compliance. Its services include creative storage, multi-channel ad delivery, payroll management, rights management, and AI-driven insights for optimizing campaigns. The company serves a diverse clientele, including global brands, advertising agencies, media agencies, creative agencies, production studios, and broadcasters. With a focus on data-driven solutions and compliance, XR empowers its clients to manage complex advertising operations efficiently.

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